April Monthly Report

Indy Elevate · Monthly Performance Report

Website Analytics April 2026

A clean, high-level snapshot of how the website performed this month, including traffic, engagement, page performance, conversion activity, and key website updates completed in April.

Prepared For

Corey Dunlap

Reporting Period
Apr 1–30, 2026
Website
Leadership Coaching Website
Prepared By
Indy Elevate
Visits
23
-12% vs previous month
Unique Visitors
18
-28% vs previous month
Pageviews
67
+18% vs previous month
Bounce Rate
47.62%
-34% vs previous month

April Website Updates

Important work completed and active support items from the month.

Website Redesign + Email Support

Website redesign completed: during April, the website was fully redesigned to feel more modern, polished, and aligned with the new updates requested. The goal was to create a stronger first impression, improve the user experience, and better position Corey’s leadership coaching services online.

Professional email support: we are actively troubleshooting the professional email setup. It appears the account may have been inactive or disconnected long enough that access/configuration needs to be reviewed and restored. We are working through Google Support to identify the fastest path to get the email issue resolved.


Traffic Overview

A quick view of where traffic came from and how visitors reached the site.

Traffic Sources Snapshot

Direct Traffic

21

91.3% of tracked traffic came from direct visits, meaning most users reached the website intentionally or through a direct link.

Search Traffic

2

8.7% of tracked traffic came from search, showing continued search visibility with room for future SEO growth.

Top Browser

Chrome

Chrome led with 18 visits, followed by Mobile Safari with 3, Edge with 1, and Safari with 1.

Operating Systems

11 / 9 / 3

Windows led with 11 visits, followed by macOS with 9 and iOS with 3.

What stands out: overall visits were down slightly in April, but engagement quality improved. Pageviews increased and bounce rate dropped significantly, which means the visitors who did arrive were moving through the site more intentionally and spending more time with the content.


Engagement Metrics

How visitors interacted with the website once they landed on it.

Behavior Snapshot
Average Time on Page
123s

Visitors spent an average of just over 2 minutes on page, which is a strong improvement in content engagement.

Bounce Rate
47.62%

Bounce rate improved significantly, meaning fewer visitors left after viewing only one page.

Exit Rate
31.34%

The exit rate improved as well, suggesting users were more likely to continue navigating through the site.

Top Pages Viewed

These were the most visited pages across the site this month.

67 Total Pageviews
Home Main landing page
26
31.25% bounce
2m 41s avg. time
Contact /contact
16
100% bounce
3m 16s avg. time
Success Stories /successstories
8
100% bounce
4s avg. time
Programs & Services /programsandservices
6
0% bounce
3s avg. time
Terms & Conditions /terms-and-conditions
4
0% bounce
5s avg. time
Speaking & Keynotes /speaking-keynotes
3
0% bounce
19s avg. time
About /about
2
0% bounce
10s avg. time
Leading vs. Managing /blog/leading-vs-managing-why-todays-workplace-demands-a-shift
1
100% bounce
0s avg. time
The Most Underrated Leadership Skill: Curiosity /blog/the-most-underrated-leadership-skill-curiosity
1
100% bounce
0s avg. time

Conversions & Clicks

What users clicked on and whether the site generated direct form submissions.

Conversion Activity
Form Submissions
0

No contact form submissions were recorded during April.

Button Clicks
1
+100% vs previous month
Contact Form Conversion Rate
0.0%

The contact form received 5 unique views and 0 submissions.

Top Conversion Signals

  • Schedule Your Consultation received 1 click from 13 unique views, resulting in a 7.7% conversion rate.
  • Contact Corey received 0 clicks from 13 unique views, showing room to strengthen this call-to-action.
  • Contact Form (Submit) received 5 unique views and 0 submissions, meaning users reached the form but did not complete it.

What stands out: April showed better engagement quality, but direct lead conversion is still the main opportunity. Users are spending more time on key pages, especially the homepage and contact page, but they are not yet completing the form. This suggests the next focus should be making the inquiry path clearer, easier, and more compelling.


What This Means

A quick strategic summary you can include for your client.

Client Summary
  • Although total visits were slightly lower in April, the website generated more pageviews and significantly stronger engagement.
  • The bounce rate improved from the previous month, which means more visitors were exploring beyond the first page.
  • The homepage and contact page showed strong time-on-page, suggesting users are spending more time considering the next step.
  • The April redesign helped modernize the site, improve presentation, and align the site with the newest requested updates.
  • The biggest remaining opportunity is converting that improved engagement into completed inquiries and form submissions.

Recommended Next Steps

Simple action items to improve traffic quality and conversions over time.

Indy Elevate Recommendations
  • Continue monitoring the redesigned site to see how the new layout and content changes affect engagement over the next full month.
  • Refine the contact page and form experience so visitors have a clearer and easier path to inquire.
  • Strengthen calls to action across the homepage, programs page, and contact page to encourage more completed inquiries.
  • Continue building SEO-friendly content to increase search-based traffic beyond direct visitors.
  • Continue working through Google Support to resolve the professional email issue as quickly as possible.
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March Monthly Report