March Monthly Report

Indy Elevate · Monthly Performance Report

Website Analytics March 2026

A clean, high-level snapshot of how the website performed this month, including traffic, engagement, page performance, and conversion activity.

Prepared For

A Sign By Design

Reporting Period
Mar 1–31, 2026
Website
asignbydesign.com
Prepared By
Indy Elevate
Visits
160
+100% vs previous month
Unique Visitors
142
+100% vs previous month
Pageviews
405
+100% vs previous month
Bounce Rate
66.88%
+100% vs previous month

Traffic Overview

A quick view of where traffic came from and how visitors reached the site.

Traffic Sources Snapshot

Direct Traffic

127

79.4% of all visits came from direct traffic, showing strong intent and brand familiarity from people already looking for the business.

Search Traffic

32

20.0% of all visits came from search, which is a strong sign that the site is gaining visibility and pulling in organic traffic.

Top Browser

Chrome

Chrome led with 103 visits, followed by Mobile Safari with 36, Chrome Mobile with 10, and Edge with 6.

Operating Systems

86 / 42

Windows led with 86 visits, followed by iOS with 42, macOS with 19, Linux with 8, and Others with 5.

What stands out: March was a strong month for traffic growth, with the site reaching 160 total visits and a solid mix of direct and search-based traffic. The business is clearly benefiting from both existing brand awareness and increased discoverability in search, which is exactly what a well-built site should start producing over time.


Engagement Metrics

How visitors interacted with the website once they landed on it.

Behavior Snapshot
Average Time on Page
82s

Visitors spent an average of 82 seconds on page, which is a solid sign of interest and meaningful content consumption.

Bounce Rate
66.88%

Bounce rate is moderate here and gives a good baseline for further improvements in navigation and conversion flow.

Exit Rate
38.77%

A relatively healthy exit rate suggests visitors are moving through the site before leaving, rather than dropping instantly.

Top Pages Viewed

These were the most visited pages across the site this month.

405 Total Pageviews
Home /
183
63.85% bounce
2m 40s avg. time
Gallery /gallery
77
33.33% bounce
9s avg. time
About Us /about-us
42
85.71% bounce
1m 01s avg. time
Get A Quote /get-a-quote
25
100% bounce
1m 23s avg. time
Custom /custom
17
100% bounce
1m 03s avg. time
Channel Letters /channel-letters
11
0% bounce
1m 58s avg. time
Pylons /pylons
10
0% bounce
1m 11s avg. time
Graphics /graphics
9
100% bounce
16s avg. time
Wayfinding /wayfinding
9
100% bounce
16s avg. time
Awnings /awnings
7
100% bounce
19s avg. time
Monuments /monuments
7
0% bounce
1m 43s avg. time
Interior /interior
6
100% bounce
46s avg. time

Conversions & Clicks

What users clicked on and whether the site generated direct form submissions.

Conversion Activity
Form Submissions
5
+100% vs previous month
Button Clicks
0
+0% vs previous month
Lead Conversion Signals
2 Forms

Two different quote forms produced submissions this month, which is a strong sign of real lead activity.

Top Conversion Signals

  • START YOUR PROJECT (Get Your Quote) generated 3 submissions from 137 unique views, resulting in a 2.2% conversion rate.
  • Get A Quote Form (Submit) generated 2 submissions from 20 unique views, resulting in a 10.0% conversion rate.
  • Get A Quote Form 2 (Submit) generated 0 submissions from 30 unique views, resulting in a 0.0% conversion rate.

What stands out: unlike the previous report, this site is not just getting traffic — it is producing real leads. March brought in 5 total form submissions, and one quote form converted at 10%, which is a very strong signal that the website is helping drive actual business activity.


What This Means

A quick strategic summary you can include for your client.

Client Summary
  • The website saw a major increase in traffic during March, reaching 160 visits and 405 pageviews.
  • Traffic is coming from both direct visitors and search, which means the site is serving both existing awareness and organic discovery.
  • The homepage, gallery, and core service pages are getting strong visibility, which is helping users explore the company’s offerings in depth.
  • Most importantly, the site generated 5 form submissions, proving that the website is actively contributing to lead generation.
  • There is still room to optimize lower-performing quote flows, but overall this is a very strong month and a solid sign that the site is working.

Recommended Next Steps

Simple action items to improve traffic quality and conversions over time.

Indy Elevate Recommendations
  • Continue building out SEO and page optimization to keep increasing search-based traffic.
  • Lean into the quote forms that are already converting well and refine the weaker form that received views but no submissions.
  • Use the strongest-performing service pages as models for improving the lower-engagement pages across the site.
  • Highlight project imagery, gallery assets, and proof of work even more, since visitors are clearly engaging with visual/service-focused content.
  • Keep tracking month over month so traffic growth and lead generation can be tied directly to site performance over time.